Pick a life or work project you’d like to start or become more successful in. Rick says that big, selfless, simple ideas are what’s needed to cut through all the noise, get people’s attention and inspire them to get on board.

Is your project a simple idea? Is it easy to explain and understand? Is it easy for people to act on and tell other people about?

How can you simplify your idea or the way that you communicate your project idea?

This post is an excerpt from this month’s feature: “The Bottom-line on Rick Smith’s The Leap” You can follow Rick on Twitter at @RickSmithAuthor and his website is www.leapbuilder.com

For the full Bottom-line audio and transcript, workbook, author interview and set of coaching emails, check out The Bottom-line on The Leap.