Motivation is such a central issue when it comes to thriving at work and creating more of the life you want. Without motivation, you’ve just got dreams. Motivation makes stuff happen. Motivation also gets other people on board, making stuff happen. And motivation gets you through the hard bits and the drudgery of change.

But it turns out that, when it comes to motivation strategies in parenting, schools and corporates, the traditional carrot-and-stick approach doesn’t work as well as we’ve been thinking. In fact, Dan’s research shows that, rather than increasing motivation, there’s a strong chance that rewards and punishment will decrease motivation when you use it. So Dan’s presenting a new model for motivation, a model that’s more appropriate to the new economy where we’re engaged in much more right-brain-directed, creative, heuristic problem-solving. It’s a model designed to elicit intrinsic motivation.

Whether you’re a self-employed entrepreneur who struggles with motivating yourself, a corporate manager who needs to motivate your team, or a parent who wants to motivate your children, the Bottom-line on Drive will give you a new paradigm on motivation and all the tools you need for igniting your own and other people’s natural, intrinsic motivation – a far more powerful and pleasurable form of motivation than extrinsic motivation ever was.

In the Bottom-line on Drive, you’ll learn:

• Why the carrot-and-stick extrinsic motivation model doesn’t work well when you’re dealing with right-brain-directed tasks.
• The three things you need in your work, to ignite your intrinsic motivation.
• How your beliefs about human nature inform the motivation strategies you use, and how to discover beliefs that’ll support you to use the motivational strategies that work best.
• How to apply Dan’s intrinsic motivation model to help you to overcome internal resistance and procrastination as an entrepreneur, creative or writer.
• How to prevent play from turning into work, and how to turn your work into play.
• Crucial mistakes that most people make when they’re setting goals, and how you can set goals in a way that ensures that they’re motivating.
• How to discover your personal values at work, so that you can align your work around them – a crucial step in eliciting your intrinsic motivation.
• Why it’s so important to be self-directed in your work, and the structures and scaffolding you can use to support yourself to be self-directed at work, regardless of whether you’re employed or self-employed.
• 5 Ways you can increase your autonomy at work.

When you buy the Bottom-line on Drive, you’ll get:

• A 45min-60min audio Bottom-line lecture, highlighting and explaining the best ideas and change tools from Daniel Pink’s book, “Drive,” including exercises to guide you through coaching yourself to apply it to your own life.
• A pdf manual and digital workbook, including a transcript of the Bottom-line lecture and self-coaching exercises to guide you to apply the ideas to your own life.
• A 60min recording of my interview with Daniel Pink, author of Drive.
• Email Coaching every other day, for 4 weeks, coaching you to consider 1 question or complete 1 task each day, to help you to apply the ideas and change tools.

Get the Bottom-line on Drive

There are two ways you can get the Bottom-line on Daniel Pink’s “Drive”

1. Buy this Bottom-line individually for $24

2. Join the club’s Gold Membership for $34 per month and get:

• A new Bottom-line program sent to you each month, including my Bottom-line audio seminar, manual and workbook, a recording of my interview with the author and coaching emails.
• Access to all the archives so you can download this Bottom-line and any of the previous Bottom-lines you want, whenever you want.
• 30% off all Mine Your Resources offerings.

Click here to find out more about the Gold Membership Program.
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About Daniel Pink

Daniel H. Pink is the author of a trio of provocative, bestselling books on the changing world of work:

• A Whole New Mind: Why Right-Brainers Will Rule the Future, a long-running New York Times and BusinessWeek bestseller that has been translated into 20 languages.
• The Adventures of Johnny Bunko: The Last Career Guide You‚Äôll Ever Need, the first American business book in the Japanese comic format known as manga. The Adventures of Johnny Bunko was one of the bestselling graphic novels of 2008 and the only graphic novel ever to become a BusinessWeek bestseller. The book is now being translated into 14 languages.
• Free Agent Nation: The Future of Working for Yourself, was a Washington Post bestseller that Publishers Weekly says ‚Äúhas become a cornerstone of employee-management relations.‚Äù

Dan’s articles on business and technology appear in many publications, including the New York Times, Harvard Business Review, Fast Company, and Wired, where he is a contributing editor. He has provided analysis of business trends on CNN, CNBC, ABC, NPR, and other networks in the U.S. and abroad. He also lectures to corporations, associations, and universities around the world on economic transformation and the new workplace.

Drive has been available in bookstores and online since 29 Dec 2009.

Find out more about Dan, his website is: www.danpink.com
Follow Dan on Twitter: @DanielPink

Buy the book to read alongside your Bottom-line Learning Program

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